Arun Jaitley launches NXT DIGITAL – Headend-In-The-Sky (HITS) Platform

Arun Jaitley
Arun Jaitley

Shri Arun Jaitley, Union Minister of Finance, Corporate Affairs and Ministry of Information & Broadcasting launched the Headend In The Sky (HITS) digital platform initiative, under the brand name NXT DIGITAL promoted by Hinduja Group. Speaking on the occasion Shri Jaitley said that in view of the multiple carriage technologies the launch would provide consumers with wider choice. Shri  Jaitley launched the platform, by pressing a button which would provide viewers access to over 500 television channels of their choice – international, national, regional and local; besides a host of other services like e-applications and TV everywhere. Customers in Andhra Pradesh, Telangana, Maharashtra, Punjab and Karnataka will now have greater access to channels of their choice with other states soon joining in. The platform is expected to give a fillip to the Digital India initiative and Make In India mission. wishes the very best.

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