Mango export promotion programme organized for the varieties from northern India in Dubai

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Mango export promotion
Mango export promotion

PIB News Update: India has been able to boost mango exports this season,especially from the non-traditional northern and eastern regions of the country, notwithstanding logistical challenges posed by COVID19 pandemic.

As part of this initiative, APEDA in collaboration with India embassy and the importer LuLu group, today organised a mango promotion programme in Dubai for varieties from northern India. Juicy varieties including Chausa&Langra, sourced in collaboration with Uttar Pradesh mandi board, is being displayed in United Arab Emirates.

Recently, for boosting mango export potential from the eastern region especially to middle east countries, a consignment of Geographical Identification (GI) certified Fazil mango variety from Malda district of West Bengal was exported to Bahrain.The consignment of Fazil mango was exported by APEDA registered DM enterprises, Kolkata and imported by Al Jazira group, Bahrain.

APEDA has been initiating measures to boost mango exports from the non-traditional regions and states. APEDA has been conducting virtual buyer-seller meets and festivals to promote mango exports.

APEDA recently organized a mango promotion programme at Doha, Qatar where nine varieties of mangoes including GI certified from West Bengal & Uttar Pradesh were displayed at the stores of importer Family Food Centre.

The nine varieties which were exported includes GI certified Khirsapati (Malda, West Bengal), Lakkhanbhog (Malda, West Bengal), Fazli (Malda, West Bengal), Dusshheri (Malihabad, Uttar Pradesh) and Amrapali and Chausa (Malda, West Bengal) and Langda (Nadiya, West Bengal).

In June, 2021, a week-long Indian mango promotion programme was organised in Bahrain where 16 varieties of the fruit including three GI certified Khirsapati&Lakshmanbhog (West Bengal), Zardalu (Bihar) were displayed. The varieties of mangoes were sold through 13 stores of the group in Bahrain. The mangoes were sourced from farmers in Bengal and Bihar by APEDA registered exporter.

APEDA organised mango festival in Berlin, Germany

In a bid to increase mangoes exports to South Korea, APEDA in collaboration with Indian embassy, Seoul and Indian Chamber of Commerce in Korea, had earlier organised a Virtual Buyer Seller Meet.

For the first time in this season, India has shipped a consignment of 2.5 Metric Tonne (MTs) of GI certified Banganapalli& other variety Survarnarekha mangoes sourced from farmers in Krishna &Chittor districts of Andhra Pradesh to South Korea.

Mango in India is also referred to as ‘king of fruits’ and referred to as Kalpavriksha (wish granting tree) in ancient scriptures. While most of the states in India have mango plantations, Uttar Pradesh, Bihar, Andhra Pradesh, Telangana, Karnataka have a major share in total production of the fruit.

Alphonso, Kesar, Totapuri and Banganpalli are leading export varieties from India. Mango exports primarily take place in three forms: fresh mango, mango pulp, and mango slice.

 

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Saurabh
Saurabh Sinha, Editor of IndianBureaucracy.com, is known for his credible, precise and insightful coverage of governance, civil services and administrative developments in India. Under his leadership, the portal has grown into a trusted national platform for accurate updates, appointments and policy movements within the bureaucratic ecosystem. Saurabh’s strong professional networking and deep understanding of government functioning enable him to present timely, reliable and well-contextualised information to readers across sectors. As a thought-driven editor, he promotes informed dialogue on governance reforms while maintaining high editorial standards. His calm, consistent and detail-oriented approach continues to strengthen the portal’s reputation. इंडियनब्यूरोक्रेसी.कॉम के संपादक सौरभ सिन्हा देश की नौकरशाही, शासन व्यवस्था और प्रशासनिक गतिविधियों की विश्वसनीय तथा संतुलित रिपोर्टिंग के लिए जाने जाते हैं। उनके नेतृत्व में यह पोर्टल नियुक्तियों, नीतिगत बदलावों और प्रशासनिक खबरों का एक भरोसेमंद राष्ट्रीय स्रोत बन चुका है। शासन तंत्र की गहरी समझ और मजबूत पेशेवर नेटवर्क के कारण सौरभ पाठकों को समयबद्ध, सटीक और संदर्भित जानकारी प्रदान करते हैं। एक विचारशील संपादक के रूप में वे सुशासन, पारदर्शिता और सुधारों पर सकारात्मक संवाद को बढ़ावा देते हैं। उनकी शांत, सूक्ष्म और पेशेवर संपादकीय शैली पोर्टल की प्रतिष्ठा को लगातार मजबूत कर रही है।