I&B | Reforms by Prasar Bharati to pave way for new technologies new content opportunities

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Ministry of Information and Broadcasting
Ministry of Information and Broadcasting

Rolling-out broadcasting reforms at Doordarshan and All India Radio over last couple of years, Prasar Bharati has been swiftly phasing out obsolete broadcasting technologies like Analog Terrestrial TV Transmitters, paving way for paradigm shift to emerging technologies and new content opportunities.

Taking note of misinformation being published in certain media outlets, Prasar Bharati has clarified that broadcast reform steps to phase out obsolete analog terrestrial TV transmitters was being misrepresented. Recently, such false reports about DD Silchar, DD Kalaburagi etc have been noticed. Prasar Bharati has made it clear that these DD Centres shall continue to generate program content for broadcasting on the satellite channels of Doordarshan dedicated to their respective States, apart from maintaining their presence on digital media via YouTube and on social media. For instance, program content generated by DD Silchar and DD Kalaburagi shall now be broadcast on DD Assam and DD Chandana respectively.

Analog Terrestrial TV is an obsolete technology and phaseout of the same is in both public interest and national interest as it makes valuable spectrum available for new and emerging technologies such as 5g apart from reducing wasteful expenditure on power.  So far, almost 70% of all Analog Transmitters have been phased out. Rest are being sunset in a phased manner while ensuring appropriate measures are taken for re-deployment of manpower. With the exception of around 50 analog terrestrial TV transmitters in strategic locations, Prasar Bharati will be phasing out the rest of the obsolete analog transmitters by 31st March 2022.

Timeline of ATT Phase out and Resource rationalisation

 

Year Number of ATTs phased out Spectrum Bandwidth Freed IEBR Expenditure Reduction/Annum
2017 – 18 306  

7 MHz in VHF,

8 MHz U inHF

 

Around Rs 100 Cr savings in operating expenditure annually

2018 – 19 468
2019 – 20 6
2020 – 21 46
2021 – 22 412
By Oct 21 – 152
By Dec 21 – 109
By Mar 22 – 151

 

 

Prasar Bharati has also entered into a MoU with IIT Kanpur to develop Next Gen Broadcast solution/roadmap for Digital Terrestrial Broadcasting consistent with emerging standards such as 5G Broadcast to enable new applications such as Direct to Mobile Broadcasting and to create new Content Opportunities through the use of Artificial Intelligence Algorithms.

Through DD FreeDish DTH all Doordarshan channels including DD Assam and several private channels have been made available by Prasar Bharati, free of cost with no monthly fees throughout India. Set-top boxes to receive DD FreeDish DTH channels in “free to air mode” may be purchased through the open market as a one-time investment to access more than 120 free to air TV channels including several educational channels as well as more than 40 satellite radio channels of Akashvani.

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Saurabh
Saurabh Sinha, Editor of IndianBureaucracy.com, is known for his credible, precise and insightful coverage of governance, civil services and administrative developments in India. Under his leadership, the portal has grown into a trusted national platform for accurate updates, appointments and policy movements within the bureaucratic ecosystem. Saurabh’s strong professional networking and deep understanding of government functioning enable him to present timely, reliable and well-contextualised information to readers across sectors. As a thought-driven editor, he promotes informed dialogue on governance reforms while maintaining high editorial standards. His calm, consistent and detail-oriented approach continues to strengthen the portal’s reputation. इंडियनब्यूरोक्रेसी.कॉम के संपादक सौरभ सिन्हा देश की नौकरशाही, शासन व्यवस्था और प्रशासनिक गतिविधियों की विश्वसनीय तथा संतुलित रिपोर्टिंग के लिए जाने जाते हैं। उनके नेतृत्व में यह पोर्टल नियुक्तियों, नीतिगत बदलावों और प्रशासनिक खबरों का एक भरोसेमंद राष्ट्रीय स्रोत बन चुका है। शासन तंत्र की गहरी समझ और मजबूत पेशेवर नेटवर्क के कारण सौरभ पाठकों को समयबद्ध, सटीक और संदर्भित जानकारी प्रदान करते हैं। एक विचारशील संपादक के रूप में वे सुशासन, पारदर्शिता और सुधारों पर सकारात्मक संवाद को बढ़ावा देते हैं। उनकी शांत, सूक्ष्म और पेशेवर संपादकीय शैली पोर्टल की प्रतिष्ठा को लगातार मजबूत कर रही है।